Landmark Community Newspapers
  • The Lebanon Enterprise
  • Lebanon, KY, USA
  • Base + Commission
  • Full Time

LCNI offers a competitive benefits package including medical, dental, vision, life insurance, 401(k) and paid time off benefits.


Advertising Manager
The Lebanon Enterprise
Lebanon, Kentucky

The Lebanon Enterprise, a weekly newspaper publishing on Wednesdays with a circulation of approximately 4,000, is seeking an advertising manager. This person will be responsible for growing an existing account base and developing new advertising clients for all print and online products. The newspaper is situated in the county seat of Marion County and located in central Kentucky. The Lebanon Enterprise offers a competitive benefits package including medical, dental, vision, life insurance, 401(k) and paid time off benefits. The newspaper can also be found online at www.lebanonenterprise.com.

Lebanon is a hot spot on the popular Kentucky Bourbon Trail, and historic Maker's Mark Distillery is just minutes away. The town is also home to the Marion County Ham Days Festival, which is held in late September. The festival welcomes more than 40,000 visitors and serves more than 4,000 pounds of country ham at the breakfast.

Qualifications:

  • Strong customer needs-based selling skill and the ability to develop this skill in others
  • Ability to think and plan strategically
  • Ability to assist the publisher with timely and accurate financial analysis regarding strategic advertising rate and pricing decisions
  • Ability to work independently with minimal supervision
  • Ability to effectively and efficiently coordinate multiple projects on deadline and on budget
  • Strong interpersonal and communication skills and ability to bring different individuals, departments and/or business units together to achieve a common goal
  • Bachelor's degree in advertising, marketing or related field or the equivalent in direct work history experience
  • Demonstrated high ethical standards
  • Proven sales experience with excellent results
  • Experience in developing and launching profitable advertising products and services for newspaper, online or other media
  • Commitment to outstanding customer service
  • Ability to overcome objections and work under considerable amount of pressure meeting deadlines and quotas
  • Must have reliable transportation and a valid driver's license
  • Ability to work well in a team environment
  • Must be computer proficient, including experience with Microsoft Word, Excel and PowerPoint

 Essential Functions:

  • Meet advertising revenue goals of the newspaper on a monthly and annual basis
  • Identify and develop profitable print and online advertising products and services to meet existing customer needs in the local and area market
  • Develop, coach and lead advertising sales staff to meet and exceed established monthly, quarterly and annual revenue goals
  • Routinely meet with key advertising customers to identify and respond to their advertising needs
  • Collaborate with other key company leaders and staff to improve products and services to meet and exceed customer expectations and achieve business objectives
  • Assist the publisher in developing and implementing short-term and long-term strategic plans to accomplish company objectives
  • Identify and capture profitable advertising opportunities that exist in the local and area market
  • Assist the publisher in developing and successfully operating within annual department expense budgets
  • Grow existing account base and develop new advertising clients
  • Meet individual monthly and annual sales goals
  • Assist customers with basic ad layout and design
  • Process advertising to be sure it appears in a timely manner without errors 
  • Listen to customer's needs and advise them in effective use of advertising
  • Maintain knowledge of advertising rates, current circulation and competing media 
  • Assist in collections
  • Focus on increasing revenue for all LCNI Kentucky products through combo sales

EQUAL OPPORTUNITY EMPLOYER

Landmark Community Newspapers
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